FOR IMMEDIATE RELEASE
For Additional Information
Contact:
Chris Olinger, Director of
Billboard Sales
Adaptive Micro Systems LLC
(414) 357-2020 Ext. 622
SHEDDING NEW LIGHT ON LED
BILLBOARD SELECTION
New technical articles
contribute to more informed LED
billboard decision-making.
Milwaukee, WI, March 24, 2008 .
. . Adaptive Micro Systems LLC
today announces the availability
of two new technical white
papers designed to give
prospective customers greater
insight into effectively
evaluating LED billboard
options.
One of the technical articles,
entitled Debunking "Brightness"
Myths, takes a critical
examination of contrast and the
vital role it plays in overall
sign visibility relative to LED
brightness. The other article,
Debunking the "More is Better"
Mindset, evaluates the pros and
cons of three-LED systems versus
five-LED systems.
"In both cases, you gain a real
appreciation for just how
deceiving individual
specifications can be in judging
a board's overall quality,
performance and value," says
Chris Olinger, Director of
Billboard Sales at Adaptive
Micro Systems. "For example,
you would think a display that
lists a higher light output and
features five LEDs versus three
LEDs, would be a better choice.
But as long as a display is
engineered to achieve sufficient
contrast, the three-LED display
can be every bit as vibrant and
visible to the eye as a board
using five LEDs." In fact, the
lighting characteristics of
Adaptive's three-LED display
offer wider viewing angles for
improved readership
opportunities. At the same
time, the three-LED display
consumes far less power, cutting
costs and preserving and
prolonging the life of board
components.
Adaptive's latest technical
papers can be obtained by
calling 414-357-2020 or are
available on-line at
www.adaptivedisplays.com.
They can be found in the
Learning Center section of the
site under the Documentation &
Manuals sub-menu. "If you are
considering purchasing digital
billboards and want to optimize
your investment, you owe it to
yourself to find out all you can
about the technology," adds
Olinger. "The information in
these papers could save you
money and offer competitive
advantages you should be aware
of, before you buy."
About Adaptive Micro Systems LLC
Founded in 1978, Adaptive Micro
Systems is the leading supplier
of indoor and outdoor
programmable LED electronic
display systems. The ALPHA(r)
brand is the defacto industry
standard for multiple indoor
applications as diverse as state
lotteries to manufacturing
automation. Adaptive's
Eclipse(tm) brand is fast
becoming the popular choice for
any digital display need from
commercial on- and off-premise
advertising to integrated
transportation information
systems. Adaptive leverages its
US, Malaysian and European
manufacturing, sales and service
capabilities to provide
high-value solutions and
world-class customer support.
For more information visit
www.adaptivedisplays.com or
contact us at 414.357.2020.
###
Electronic copies of the white
papers can be found at the link
below: