About the Author:

Frank Rolfe started his billboard empire from his coffee table, as a fresh graduate from Stanford University.  It began as a resume builder for graduate school applications, and ended with a sale to a public company 14 years later.
 
Using unique strategies he developed from desperate competition with much larger adversaries, Rolfe eventually owned more billboard units than any private individual in Dallas/Ft. Worth.  Along the way, he fine-tuned the techniques to find billboard locations, rent advertising space, and sell signs and leases.

Rolfe is the author of the Billboard Home Study Course and has also put together the only bootcamp for those looking for a crash course on the billboard industry.  The Billboard Bootcamp is held twice a year in St. Louis, MO.