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ANNOUNCING THE FIRST EVER BILLBOARD BOOT CAMP
It’s one thing to
read books and listen to cd's, but an entirely
different learning experience to live the life
first-hand in the field for an entire weekend.
That’s why OutdoorBillboard.com has introduced
America’s only boot camp devoted to those
individuals who want to excel in the billboard
business.
Each day will consist of in-class coursework,
demonstrations, and field work involving the
real experiences that you need to master to
successfully start and run a billboard business
– either full time or as a hobby.
The following is the
basic agenda:
Friday
• Reception for members
• Preview of events for next two days
• Hand-out of course materials
• Questions and answers
• Networking
Saturday
• Classwork on understanding city ordinances and
zoning maps
• Classwork on understanding billboard ground
leases
• Classwork on filing out permit applications
properly
• Classwork and skits on how to meet with and
negotiate lease with landowner
• Classwork on deciding the billboard size,
height and configuration
• Classwork on how to read an engineer’s print
for a billboard
• Classwork on how to find, evaluate, and buy
existing billboards
• Fieldwork on how to find a billboard location
• Fieldwork on how to measure the spacings
between billboards
• Fieldwork on where to place a billboard on a
property
• Fieldwork on how to measure the proposed
height of a billboard
• Visit to a steel foundry building billboard
structures
Sunday
• Classwork on how to rent advertising space
• Classwork on how to meet with clients
• Classwork on understanding an advertising
space lease
• Classwork on how to create effective billboard
advertisements
• Fieldwork on how to locate advertisers for a
billboard
• Fieldwork on how to change a timeclock and
look for problems on a structure
• Conclusion and review of key points
We have put a lot of thought and effort into
this boot camp, and believe that it covers all
the bases and takes you from 0 to 60 in two days
of intense instruction. You should be able to
leave the course with a firm understanding of
how to get going immediately and do it
correctly.
About the Instructor
 Frank
Rolfe built from scratch one of the largest
outdoor billboard companies in Dallas/ Ft.
Worth. When he sold it to a public company in
1996, he had over 300 billboards, 80% he had
built himself, and the other 20% he had bought
from competitors. He had developed systems to
rent one billboard face every two days, a pace
several times faster than the competition. In
addition to this large company, he also built
and sold an outdoor billboard business in Los
Angeles, California, which included billboards
at Universal Studios and the Asahi Beer Building
on Wilshire, as well as a set of leases and
permits he sold in the north Texas market.
Nobody knows the billboard business better than
Frank Rolfe and, if they do, they refuse to talk
about it and reveal the secrets.
Date and Location
Friday Evening - October 10, 2008 - 7:00 pm to
10:00 pm
Saturday - October 11, 2008 - 8:30 am to 10:00
pm - Lunch & Dinner Included
Sunday - October 12, 2008 - 8:30 am to 5:30 pm -
Lunch Included
Hotel
Information:
Westin Hotel
4545 W. John Carpenter Freeway
Irving, TX 75063
Phone: 972-929-4500
If you want to reserve a room,
you can do so at this link:
http://www.starwoodhotels.com/westin/property/overview/index.html?propertyID=1565
The location for the
Boot Camp is always in Dallas/Ft.Worth, Texas.
This location allows access to Rolfe’s
billboards to use as examples, and also offers
moderate weather and inexpensive accommodations.
Cost
The cost for this
course is $1,900.00 or you can break this amount
into four installments of $500.00 per month.
We have capped the
registration to only 10 people, so that you have
total access to the instructor at all times.
Reserve your
Seat to the Bootcamp Now!
1 Payment of
$1,900.00 (save $100.00)
or
4 Payments of $500.00
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Hello,
I bought Frank Rolfe's eBook 'Big
Bucks from Big Signs' through your site.
The
book is excellent
and has helped me tremendously in my efforts
to build my outdoor company. It was the best
$70 I've spent in a long time.
Adrian
D.
I wish
you had more books, because I'd buy them
all. They're a bargain.
Larry T.
, Oregon
Thanks for responding! I
really like your website that you have and I really
enjoyed the books I purchased a few hours ago. They
have really helped me out!
Regards, Braden
Your
books are the best ones I've ever read. Nothing but
information and real-life tips. I am very satisfied.
Doug P. ,
Oklahoma
"I just
signed my first billboard lease, thanks to
your book. I followed your directions
and now I have my first billboard.
It worded just like you said in your book."
Stan W. ,
Texas
You made
something that seemed scary and complicated
east to understad.
Thank You,
Elaine T. , Florida
I started
looking for billboards about a year ago,
before I ever heard of your book. Your
books showed me that I was going in the
wrong direction. Now I am following
what your book said, and I just signed my
first lease.
Alice C. ,
Texas |
